THURSDAY · 1 OCTOBER 2026
SECTION
News on Lotterywest the Lott and Keno products operating in Australia.
01 — LOTTERY AND KENO
Second-chance draws turn losing lottery tickets into a second entry, but the mechanics differ considerably across Australian operators and product types. Here's how they work and what they mean for players and operators alike.
02 — LOTTERY AND KENO
03 — LOTTERY AND KENO
Lottery retailer agreements sit between the major lottery operators and the newsagencies, petrol stations, and supermarkets that sell tickets to the public. The terms are more consequential than most retailers expect.
04 — LOTTERY AND KENO
Winning a lottery prize in Australia is only half the process. How winners claim, what operators must do, and where the rules differ by state are details that matter for every part of the industry.
05 — LOTTERY AND KENO
DraftKings is one of the most recognised sports betting brands in the world, yet it has no licensed footprint in Australia. Here's why the gap exists and what it signals for the local market.
06 — LOTTERY AND KENO
Instant scratch tickets generate hundreds of millions in annual revenue for Australian lottery operators, yet the mechanics behind the product are rarely explained in industry terms. Here is how the market actually works.
07 — LOTTERY AND KENO
Lottery syndicates account for a significant portion of Australian ticket sales, yet the rules governing them differ by state and by channel. Here is how the product works and what it means for operators.
08 — LOTTERY AND KENO
The Lott is the trading name behind the lottery network that serves every Australian state and territory outside Western Australia. Here is how the structure works and what makes it commercially significant.
09 — LOTTERY AND KENO
Lotterywest operates as Western Australia's sole state lottery, and its digital strategy has become a focal point as player behaviour shifts steadily online. Here is how the operator is evolving its product and distribution model.
10 — LOTTERY AND KENO
Australian lottery jackpots can climb into nine figures before a division one prize is claimed. Here is how the mechanics work, who sets the caps, and what happens when no one wins.
11 — LOTTERY AND KENO
Keno in Australia is a state-licensed numbers game sold through pubs, clubs, and digital channels. Here is how it operates, who runs the major products, and what the regulatory framework looks like.
12 — LOTTERY AND KENO
Australia's lottery and keno sector is dominated by two structures: Lotterywest in Western Australia and the Lott everywhere else. Here is how the duopoly operates and why it matters for the broader iGaming market.
13 — LOTTERY AND KENO
iGaming backlinks are one of the most commercially important yet compliance-sensitive elements of an operator's search strategy. Here is what the landscape looks like and how to navigate it.
14 — LOTTERY AND KENO
The Mwali iGaming license has attracted growing interest from offshore operators seeking a regulated, cost-accessible entry point into online gaming. Here is what the licence covers and how it applies to lottery and keno products.
15 — LOTTERY AND KENO
iGaming Australia covers a broad landscape of online gambling activity, and lottery and keno sit at its quieter but commercially significant end. Here is how these products fit into the wider sector.
16 — LOTTERY AND KENO
iGaming solutions are quietly reshaping how lottery and keno products reach Australian players, from draw-game platforms to instant-win technology and omnichannel retail integrations.